Press & Marketing Officer Job Specifications

WELCOME! And thank you for your interest in the Exeter Northcott Theatre and the post of Press & Marketing Officer.

About the Northcott

The Northcott Theatre has been attracting audiences in Exeter and the South West to the very best UK and international performing arts for over fifty years. Before the closure of theatres in March 2020 due to Covid-19, our programme featured a mix of home-grown productions and top quality touring drama, music, dance, comedy etc. We are now looking forward to rebuilding our offer with a combination of work we produce and present in our theatre space/s and a range of projects and participation activities with artists, communities and young people in Devon.

Diversity & Inclusion

There continues to be a significant lack of diversity across the arts, with a pressing need to provide progression routes for talented people from backgrounds that are under-represented. Exeter Northcott Theatre is committed to playing its part in addressing this by putting inclusion at the heart of our recruitment processes, finding new ways to share the power and resources we have at our disposal, and fostering a working culture that is welcoming for all our team. We actively encourage people with different backgrounds to join us and positively impact our teams and working practice. We are particularly keen to receive applications from people of African and Caribbean heritage, people of South Asian, East Asian and South East Asian Heritage, D/deaf and disabled people, LGBTQ+ people, or those experiencing barriers due to their socioeconomic background.

Job Description

Job Title: Press & Marketing Officer
Department: Marketing & Development
Reporting to: Marketing Manager

Purpose of this post

The Press & Marketing Officer will be a key member of Exeter Northcott Theatre’s marketing team. Working with the Marketing & Development Director, Marketing Manager and Marketing Officer, the post-holder will lead on press for all the Northcott’s productions and projects, creating content and finding new ways to share and distribute these stories. The Press & Marketing Officer will work particularly closely with the Marketing Officer, supporting the delivery of all marketing campaigns.

Key Duties & Responsibilities

1. Devising Press Campaigns

1.1. Working with visiting companies and supported artists to devise and deliver press campaigns
1.2. Writing press releases for Northcott projects and productions
1.3. Pitching and setting up interviews and features
1.4. Tracking, evaluating and reporting on press campaigns

2. Creating and showcasing content

2.1. Gathering and editing content from visiting companies, artists and partners
2.2. Creating original filmed and digital content to communicate Northcott stories
2.3. Sharing and showcasing Northcott Stories through our social media and website (working in WordPress)

3. Delivering marketing campaigns

3.1. Updating the theatre’s website (working in WordPress)
3.2. Generating targeted mailing/emailing lists (working in Spektrix)
3.3. Implementing social media campaigns
3.4. Buying print, online and social advertising

4. General

4.1. Representing the theatre at external meetings as required
4.2. Adhering to Exeter Northcott Theatre policies & procedures.
4.3. Any other duties which may be reasonably requested by the Marketing Manager or Directors.

NB. This job description represents a summary of the essential characteristics of this role, including its principal accountabilities, and is not intended to be read as a complete account of all duties or responsibilities involved, which may develop over time as the business needs of Exeter Northcott Theatre change.

Person Specification

Please demonstrate how you meet these Essential & Desirable criteria when applying for this role:

Essential

  • At least 18 months’ experience in a professional role
  • Experience of copywriting, proof-reading and editing
  • A working knowledge of video editing software
  • Excellent communication skills
  • Excellent organisational & administrative skills
  • Ability to work under pressure and to strict deadlines
  • Proven ability to work as part of a team
  • Enthusiasm for theatre
  • Self-motivated, pro-active

Desirable

  • Demonstrable knowledge of the theatre industry and the cultural landscape in Devon
  • Experience of using databases and systems such as Spektrix
  • Experience of using professional filming equipment
  • Experience of using Creative Cloud in a professional setting, including Photoshop, InDesign and Premiere
  • Experience of using WordPress

Outline Terms & Conditions

Salary: £20,000 – 23,000 per annum depending on experience
Working Hours: 39 per week
Holiday: 32 days per annum inc. statutory holidays

We welcome applications from candidates who need a flexible working pattern, for example due to caring responsibilities or access requirements.

All D/deaf or disabled candidates who demonstrate that they meet the essential criteria for this role will be invited for interview.

How to apply

As part of our commitment to inclusion we’re working to widen the pool of people who hear about vacancies at the theatre and make the process of applying for a job as straightforward as possible.

For this role we’re asking all candidates to click on the Apply Now link for this vacancy on our website and submit an expression of interest for the role, as well as a copy of your latest CV.

Contact us at jobs@exeternorthcott.co.uk if you wish to submit in a different format.

Closing Date for applications – 15 November 2021 at noon.

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